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Consumer Products

Product Design Software for Consumer Goods Manufacturers

From initial concept sketches to production-ready CAD models, SOLIDWORKS gives Indian consumer goods companies the tools to design better products, validate faster, and launch ahead of the competition.

$1T+

Indian consumer market

40%

D2C annual growth

SOLIDWORKS for Product Design

A complete suite of design, simulation, and visualization tools purpose-built for consumer product development.

Industrial Design Tools

Freeform surface modelling and organic shape creation for aesthetically-driven consumer product forms.

  • Freeform surface modelling
  • Sub-divisional surfaces
  • Curvature analysis
  • Aesthetic form development

Concept Development

Rapid concept exploration with 3D sketching, parametric modelling, and instant design variations.

  • 3D sketching & ideation
  • Parametric design variations
  • Configuration management
  • Design intent capture

Design Visualization

Real-time rendering and visual feedback during design to evaluate form, colour, and material choices.

  • Real-time visualisation
  • Material appearance library
  • Colour & texture studies
  • Design review tools

Design for Manufacturing

Built-in DFM checks for injection moulding, sheet metal, casting, and CNC to ensure producibility.

  • Injection mould analysis
  • Draft & undercut detection
  • Wall thickness checks
  • Tooling cost estimation

Collaboration Tools

Multi-disciplinary team collaboration with markup, eDrawings sharing, and version control.

  • eDrawings sharing
  • Markup & annotation
  • PDM version control
  • Cross-team review workflows

Rendering & Animation

Photo-realistic output for marketing collateral, stakeholder presentations, and e-commerce listings.

  • Photo-realistic rendering
  • Turntable animations
  • Exploded view animations
  • Scene & lighting presets

Product Categories We Serve

Our SOLIDWORKS solutions support design across the full spectrum of consumer goods.

Consumer Electronics

Smartphones, wearables, audio devices, IoT gadgets — precision enclosure design with thermal and EMI considerations.

Home Appliances

Kitchen appliances, air purifiers, water purifiers, small home devices — functional design meeting BIS standards.

Furniture & Decor

Modern furniture, lighting fixtures, home accessories — ergonomic design with material optimisation.

Packaging Design

Structural packaging, retail displays, protective inserts — design for shelf appeal, sustainability, and cost efficiency.

Toys & Recreation

Children's toys, board games, sporting goods, outdoor gear — safety-compliant design with playful aesthetics.

From Design to Market

A streamlined four-stage workflow that takes your product from first idea to factory floor.

Step 01

Ideation

Transform market research into 3D concepts. Rapid sketching, mood boards translated into parametric CAD models with multiple design variations explored in days, not weeks.

  • Market-driven concept generation
  • 3D sketch & form exploration
  • Parametric variant studies
  • Initial feasibility checks
Step 02

Development

Refine chosen concepts into production-ready designs. Detailed part modelling, assembly creation, material selection, and DFM validation.

  • Detailed part & assembly design
  • Material & finish specification
  • Tolerance stack-up analysis
  • DFM & mouldability checks
Step 03

Validation

Virtual testing eliminates costly physical prototyping iterations. Structural FEA, thermal simulation, drop-test analysis, and ergonomic evaluation.

  • Structural FEA simulation
  • Thermal & airflow analysis
  • Drop-test & impact studies
  • Ergonomic fit validation
Step 04

Production

Seamless handoff to manufacturing with complete documentation, BOM generation, tooling design support, and vendor-ready drawing packages.

  • Manufacturing drawing packages
  • BOM & costing reports
  • Tooling design support
  • Vendor communication files

Visualization & Marketing Assets

Create marketing-ready visuals directly from your CAD models — no separate design tool required.

Photo-realistic Rendering

Create stunning product visuals indistinguishable from photographs. SOLIDWORKS Visualize produces marketing-grade images directly from your CAD models — no separate modelling tool required.

  • Ray-traced rendering engine
  • HDR environment lighting
  • PBR material library
  • Batch rendering automation

Marketing Assets

Generate product launch assets — hero shots, lifestyle scenes, exploded views, and cutaway renders — all before a single prototype is built.

  • Lifestyle scene composition
  • Exploded view generation
  • Cutaway & section renders
  • Turntable video exports

E-commerce Ready

Output web-optimised images, 360-degree spins, and interactive 3D viewers for online marketplaces, D2C websites, and digital catalogues.

  • 360-degree product spins
  • Web-optimised image export
  • Interactive 3D viewers
  • AR-ready model output

Success Stories

How Indian consumer product companies accelerated their design and business outcomes with SOLIDWORKS.

3 Months

Faster time-to-market

Bangalore Electronics Startup

A Bangalore-based consumer electronics startup reduced their product development cycle by 3 months using SOLIDWORKS surfacing and simulation tools, launching their smart home device ahead of competitors.

Consumer ElectronicsSurfacingSimulation
40%

Increase in sales

Mumbai Appliance Brand

A Mumbai home appliance brand redesigned their flagship product line with SOLIDWORKS industrial design tools, achieving a 40% sales increase driven by improved aesthetics and user experience.

Home AppliancesIndustrial DesignRendering
30%

Material reduction

Chennai Packaging Studio

A Chennai-based packaging design studio optimised structural packaging with SOLIDWORKS Simulation, reducing material usage by 30% while maintaining protective performance standards.

PackagingSimulationSustainability

Frequently Asked Questions

Yes. SOLIDWORKS is widely used in consumer product design across electronics, appliances, furniture, packaging, and toys. Its parametric modelling, surfacing tools, and integrated simulation capabilities make it ideal for designing aesthetically-driven, manufacturable consumer goods.

Absolutely. SOLIDWORKS includes advanced surface modelling, sub-divisional surfaces, and freeform tools that enable designers to create complex organic shapes common in consumer products — from ergonomic grips to flowing appliance forms.

SOLIDWORKS includes built-in DFM analysis tools like DFMXpress for injection moulding, draft analysis, wall thickness checks, and undercut detection. These tools catch manufacturing issues early in the design phase, reducing tooling costs and production delays.

SOLIDWORKS Visualize (included with Professional and Premium) provides photo-realistic rendering with ray-tracing, HDR lighting, and a PBR material library. You can create marketing-grade images, animations, and 360-degree spins directly from your CAD models.

Yes. SOLIDWORKS is effective for structural packaging design including corrugated boxes, thermoformed trays, protective inserts, and retail displays. Sheet metal tools handle foldable packaging, while Simulation validates structural integrity under load and drop conditions.

SOLIDWORKS licensing depends on the edition (Standard, Professional, or Premium) and team size. We offer flexible licensing options for Indian companies including perpetual licences and term subscriptions. Contact us for a customised quote based on your requirements.

Yes. We offer specialised training for product design teams covering surfacing, rendering, simulation, and DFM workflows. Training is available as instructor-led classroom sessions in Bangalore, on-site corporate training, or virtual sessions for remote teams.

Start Your Product Design Journey

Talk to our product design specialists about how SOLIDWORKS can accelerate your consumer goods development. Free consultation, no obligation.